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Services
Branding
Duration
November 2023
to
December 2023
Project goals included developing a comprehensive brand identity for Dcode UX, encompassing logo design, color palette selection, and typography, aligned with the company's values of creativity, reliability, and stability. Additionally, the project aimed to create a visual language that effectively communicated Dcode UX's unique service offerings in branding, digital marketing, web/UX design, and web development, establishing a strong brand presence in the market.
Dcode UX lacked a cohesive brand identity to establish a strong market presence and differentiate itself from competitors. The existing brand elements did not effectively communicate the company's core values of creativity, reliability, and stability. Additionally, there was a need to develop a visual language that accurately reflected the company's service offerings and target audience.
A comprehensive branding strategy was implemented to address Dcode UX's challenges. This involved creating a distinct brand identity rooted in the company's core values, developing a versatile visual language, and designing a cohesive brand toolkit. By aligning the brand with Dcode UX's service offerings, the solution aimed to establish a strong market position and enhance brand recognition.
